If you’ve spent any time on social media lately, you’ve probably noticed there’s no shortage of sales, growth, and automation advice. Some good, and some not so helpful.
But when you’re deep in the day-to-day of building pipeline, growing a team, or automating your processes, you want to hear from people who truly get it. Not just those with massive followings, but operators, consultants, and creators sharing hard-earned lessons from the field.
This list is for them.
If you’re looking to cut through the noise and fill your feed with people sharing practical, tested insights, here are 40 creators worth following in 2025.
- Hans Dekker
Hans is the go-to guy for B2B lead generation. As the co-founder of Affluent Digital and Clay MBA, he helps businesses build outbound systems that drive growth.
What sets Hans apart is his expertise in using Clay and other cutting-edge tech to create personalized cold outreach campaigns. He's worked with over 200 B2B companies, so he knows what it takes to get results.
Check out his free Clay Fundamentals Course on YouTube to level up your lead generation game.
- Hayden Cashion
Hayden Cashion is a digital marketing whiz and the Founder of Cashion Marketing.
He's got a knack for simplifying complex marketing strategies and helping businesses grow. Hayden focuses on digital marketing strategies, mindset, and business growth.
What's cool is his Modern Marketing Certificate, a resource he created because he wished it existed when he was starting out.
- Tim S Dodd
Tim Dodd is the Co-Founder & CEO of PEMA.io, a B2B lead generation company recognized as one of the fastest-growing in the US. He helps businesses achieve sustainable growth by sharing proven strategies for lead generation and sales techniques, particularly through LinkedIn and email marketing.
Tim's YouTube channel, "The Takeover with Tim and Cindy," dives into business mastery and life leadership, covering entrepreneurship, sales strategies, and mindset. For sales and growth professionals looking to scale their lead generation efforts and master their sales processes, Tim is a must-follow.
Check out his short on "The Secret to Engaging Sales Calls".
- Denis Apostu
Denis Apostu is the go-to guy for freelance writers looking to scale their client acquisition. He breaks down everything from lead generation and crafting effective sales processes to mastering marketing automation and content marketing.
What's impressive is how Denis distills complex strategies into actionable steps. Check out his video on "How To Find Copywriting Clients On LinkedIn In 2025".
- Ed Axe
Ed Axe is your go-to guy for automating your way to success. As the founder of Axe Automation, he helps businesses cut workload and scale using the power of automation and systems.
Ed's LinkedIn is a goldmine of insights on AI, no-code solutions, and practical automation strategies. He's all about showing you how to build a business that can work without you, which is music to any agency owner's ears.
Check out his video on "How To Scale Business While Enjoying Your Life".
- Bill Rice
Bill is a seasoned pro with over 30 years in the trenches, helping fintech founders and companies supercharge their sales and growth. He's all about crafting killer demand generation programs, from nailing positioning to creating content that converts.
He's also knee-deep in AI/ML with ProPair, optimizing sales and marketing like a boss. If you're in sales or growth, Bill's your guy for actionable strategies and real-world insights. Check out his book, Simple SEO for Content Creators, for some SEO gold.
- Frankie Fihn
Frankie Fihn helps agency owners get lifetime clients without paid ads, SEO, webinars, or complicated funnels. He is the CEO of Win with Fihn and the Agency Owner Leader at Beyond Agency Profits.
He focuses on helping coaches, consultants, experts, and agency owners add an extra $250k annually to their coaching/consulting/agency in just 8 weeks by adding 3-5 strategic referral sources. Frankie's approach is direct and practical, offering solutions to common agency challenges.
Check out his book for more insights.
- Duncan Rogoff
Duncan is an AI workflow designer who helps individuals and brands create stunning AI workflows. He's also got a knack for teaching and shares his expertise through his community and his YouTube channel.
For sales teams, agencies, and SMBs, Duncan's insights into automation can unlock new ways to gather insight data and automate outreach.
- Ash Davis
Ash Davis is the CEO & Founder of Skyline Social. He's your go-to guy for turning lead generation into a well-oiled machine. With 15+ years in the game, Ash helps business owners nail high-quality leads and appointments every month. He's all about automated, scalable, and profitable methods, diving deep into Facebook Ads, LinkedIn lead generation, and SEO.
Want to see his magic in action? Check out his video on "The BEST Lead Generation Strategy in 2025".
- Jayant Padhi
Jayant is your go-to AI guy for leveling up your sales and growth game. He's all about helping digital-first education and service businesses build killer sales teams. He specializes in AI-powered lead generation, sales automation, and crafting high-converting cold emails.
What's awesome about Jayant is his knack for simplifying complex AI tools and making them accessible to everyone. Check out his video on "How to Write Cold Emails with ChatGPT".
- Michael Manzi
Michael Manzi helps new sales leaders avoid common pitfalls. As the Owner & Sales Leader Coach at Official Sales, he's known for his practical advice, especially on creating winning 30-60-90 day plans.
His content is valuable because it offers actionable strategies for sales leaders, AEs, and SDRs. Check out his Linktree for a wealth of resources.
- Ryan Schnitzler
Ryan Schnitzler is the Founder of The Growth Center, a business development firm that's all about turbocharging B2B software companies. He's got a knack for crafting multi-channel prospecting systems and optimizing sales processes.
He focuses on helping companies generating $1M-$30M/year grow their sales pipeline, acquire new customers, increase annual recurring revenue, and raise enterprise value. For anyone in sales or growth, Ryan's insights are pure gold. Check out his case study on generating $1M+ in new pipeline in under 4 months.
- Dave Swift
Dave Swift is a Content Creator and Managing Director at Client Amp, known for helping non-technical business owners navigate the world of technology. With a background in the music business, Dave brings a unique perspective to his work.
He excels at reviewing software and tools that boost productivity, sales, and marketing, and breaks down complex topics like AI-powered automation, email marketing, and social media management into easy-to-understand steps on his YouTube channel.
- Marty Englander
Marty Englander is your go-to guy for leveling up your business with automation. Voted a Top 100 Marketing Influencer in 2023, he's all about creating scalable systems and simplifying complex processes.
Whether it's mastering no-code automation, diving into AI tools like ChatGPT, or creating engaging short-form videos with Traffic Masters and the 90Sec Vid System, Marty's got you covered. Check out his video on how to up your LinkedIn game.
- Max Mirho
Max is your go-to guy for all things no-code and entrepreneurship. He breaks down complex business ideas into actionable steps using accessible tools. Whether it's building an AI stock portfolio app or automating your CRM, Max's content is packed with practical tips and tricks.
He's got a knack for simplifying complex processes, and making them less daunting through his step-by-step tutorials. Check out his video on "How to automatically update your CRM off LinkedIn profiles" to see his magic in action.
- Lloyd Yip
Lloyd helps entrepreneurs who sell high-ticket offers (consulting, coaching, agencies, and SaaS) scale to 7-figures. He's all about implementing impactful outbound prospecting, building high-performing sales teams, and optimizing sales management processes.
What's cool is his focus on not just getting leads, but building a whole system around it. Check out how he built his $55k/mo. coaching business in 12 Months.
- Matteo Fois
Matteo is your go-to guy for revamping your sales strategy with AI and automation. As the founder of TAM Acceleration, he's all about helping B2B businesses scale their go-to-market efforts.
He's a Clay wizard and can help you build lead generation systems that actually work. Check out his post on building the right tech stack to see how he's changing the game.
- Adam Andrewjeski
Adam Andrewjeski is your go-to guy for revamping B2B sales strategies. As the Co-Founder of StellarGrowth and a Clay Expert, he's all about helping sales teams generate a consistent stream of qualified leads.
Adam's expertise lies in real-time prospect targeting, data enrichment, and crafting campaigns that convert. He's helped clients generate over 90,000 qualified leads in 2024. Follow him on LinkedIn to learn how to rebuild your outbound strategies and focus on what matters: closing deals
- Nathan Lippi
Nathan Lippi is the Founder of Clay Bootcamp and a GTM Engineering guru. He's your go-to guy for mastering Clay, building killer GTM strategies, and automating your sales processes. He's all about helping you achieve ROI with GTM operations, not just lead gen.
Check out his post on building Clay technical expertise ASAP to level up your skills.
- Petra H.
Petra H. is your go-to GTM & Clay Ops consultant, especially if you're in the B2B SaaS world and aiming for serious scaling. As the founder of Revenue Hoop and a certified Clay Expert, she's all about automating those outbound/inbound processes and fine-tuning GTM tech stacks with tools like Clay, HubSpot, and Salesforce.
What's super valuable is her knack for tying everything back to real GTM Ops projects and key OKRs. Follow her because her profile is truly a goldmine for anyone looking for GTM content.
- James Donaldson
James helps companies optimize their sales processes and tech stacks. As Founder & Director at Stakki and Sales Reader, and Director of Compete at K3C Ltd, he focuses on developing effective sales strategies, building high-performing outbound sales teams through tailored coaching, and then simplifying sales tools to drive and enhance the right behaviours.
James is also part of the SDR Leaders of EMEA, showing his commitment to sales excellence. You can follow him here.
- Csaba Balogh
Csaba Balogh is your go-to Sales Development Advisor, turning SDRs into top-performing machines. He's not just about the theory; he's lived it, building a $4M+ pipeline as an IC and influencing over $160M as a leader.
Follow him for insights on using data to spot hidden performance issues, crafting killer opening lines with prospects, and why coaching sales leaders is a must. Plus, his podcast "Clozers Only" is packed with B2B sales gold.
- Bryan Mulry
Bryan helps small business founders and B2B sellers level up their sales game. He's all about "thoughtful selling," sharing actionable strategies to book more meetings, close deals, and master the discovery process.
With experience at Google and Salesloft, he brings serious expertise. Check out his post on why small businesses need a sales strategy.
- Jamie Badar
Jamie Badar, founder of Vistoreal, helps sales professionals and business leaders improve their sales win rates. He focuses on three key areas: becoming a specialist, implementing a client-centered sales process, and developing a bespoke growth plan.
Jamie's coaching helps sales executives build larger client portfolios and achieve career satisfaction. He has a proven track record, assessing over 3 million sales executives across various industries. Check out his post on "deal vertigo".
- Marc Baladi
Marc Baladi is a coach focusing on helping leaders and sales professionals achieve their desired lives, not one that is expected of them. His background includes experience at LinkedIn, Headspace, and Unmind, blending SaaS sales expertise with a passion for wellbeing, mental health and performance.
He also advises Healing Little Hearts and co-founded a soccer events company in Japan. He emphasizes the importance of psychology, mindset, and being present for peak performance. Follow him here.
- Mark Bangs
Mark Bangs is a seasoned sales professional with 20 years of experience across diverse industries. As the host of "The Bang On Sales Show," he interviews revenue leaders and industry experts, offering valuable insights into modern sales strategies.
Mark's experience includes generating significant pipeline and revenue growth for companies like Net-Defence and Simms International. His podcast explores sales and enablement, making it a must-follow for anyone looking to up their sales game. Follow him here.
- David Burgess-Bellay
David Burgess-Bellay is your go-to guide for career reinvention. Based in France, he helps mid-career sales leaders and professionals break free from unfulfilling careers and fall back in love with what they do.
He focuses on overcoming fear, aligning with your values, and building unshakable confidence. David's coaching is particularly valuable for sales and growth professionals feeling stuck or seeking more fulfillment. As he rightly says in his profile, "Sales success is 80% mindset after all." Follow him here.
- Scott Kingsbury
Scott Kingsbury is a sales leadership guru who helps teams reach peak performance without sacrificing company culture. With experience scaling teams across EMEA and contributing significantly to ARR, Scott's all about building solid team foundations and creating a coaching culture.
He's got a knack for aligning growth with execution and optimizing processes. Check out his post on the 10 things he would do if starting again in sales leadership.
- Noah London
Noah London brings a fresh mix of humor and real talk to the sales world. Through his weekly content, he shines a light on the everyday challenges SDRs face, while offering practical, standout tips you can actually use.
Known for keeping it real (and occasionally a little offbeat on LinkedIn Live), Noah’s approach is as relatable as it is valuable. Follow him for honest insights, a few laughs, and smart ways to sharpen your sales game here.
- Nia Woodhouse
Nia Woodhouse is dedicated to empowering sales leaders through effective coaching. She's known for sharing daily sales tips, conducting live cold calls, and creating engaging video content. Nia's mission is to "make sales less tough" by emphasizing the importance of coaching.
Check out her take on bad email openers.
- Neil Bhuiyan
Neil Bhuiyan is the go-to coach for SDRs looking to level up their game. As the Founder of HappySelling.io, Neil's all about helping reps find their voice and crush those quotas. He's coached over 2,000 sales reps, helping teams generate millions in pipeline.
As the host of The SDR DiscoCall Podcast, he also shares real talk with SDRs. If you're looking for practical tips and a dose of inspiration, Neil's your guy. Follow him here.
- Scott Cowley
Scott Cowley is the founder of The Sales Mastermind, helping tech founders who sell but aren't salespeople. He's got a knack for scaling revenue growth for SaaS and agency businesses.
Scott's insights cover moving from founder-led sales to scalable models, closing more deals, and saving time. He shares actionable sales tips in his weekly newsletter. Check out his newsletter for actionable sales tips every Sunday.
- Laura McNamara
Laura McNamara is your go-to person for bridging the gap between Sales and Customer Success. With experience in both fields, she offers unique insights on how these departments can collaborate for better customer experiences and business outcomes.
Follow her for tips on building bridges between sales and CS, understanding the strategic function of customer success, and insights on long-term value and customer retention. Laura's practical approach and focus on real results make her a valuable resource for anyone looking to align sales and customer success efforts. Follow her here.
- Sarah Dick
Sarah Dick is known for sharing unfiltered sales experiences and disaster stories. She provides real insights into the challenges of building pipeline and the lessons learned along the way.
Expect a mix of sales reality, parenting anecdotes, cat photos, and the occasional pun. Follow Sarah for a dose of relatable sales content and practical advice. Check out her posts on LinkedIn about overcoming sales slumps for valuable tips. Follow her here.
- Jordan Abbott (M.ISP)
Jordan Abbott is your go-to expert for navigating the sales world. As the Podcast Host at SDR Leaders of EMEA, Jordan is passionate about helping sales organizations adapt to changing buyer behaviors. He's all about buyer-centric approaches, social selling, and even leveraging AI to boost your sales game.
Check out his podcast, 'Walking Digital Corridors', for insights on modern sales strategies and digital transformation.
- Hacking SaaS Sales
Hacking SaaS Sales is your go-to newsletter for leveling up your SaaS game with AI. Andrew Kobylarz dives deep into AI-driven account research, pipeline management, and actionable frameworks to improve discovery calls.
It's like having a sales mentor in your inbox, offering free resources and product endorsements to boost your sales strategy. If you're looking to stay ahead of the curve and implement cutting-edge tactics, Hacking SaaS Sales is a must-read. You can read it here.
- Sales Growth by Vangelis Sakelliou
Vangelis Sakelliou's 'Sales Growth' newsletter is your go-to resource for actionable insights on sales strategy and international business development. Vangelis dives deep into topics like crafting effective sales compensation plans, mastering quota setting for optimal performance, and implementing customer-first go-to-market strategies that drive conversions.
His practical advice and real-world examples make complex concepts easy to grasp, helping you level up your sales game and expand your business globally. A must-read for any sales or growth professional looking to stay ahead of the curve! You can find it here.
- The Behavioural Blueprint for Sales Success
Glen Williamson's Substack is a must-read for sales and growth professionals looking to level up their game. Glen dives deep into the psychology of sales, offering actionable strategies to engineer your mindset, habits, and environment for peak performance.
He emphasizes automating success through habit design, understanding the power of self-perception, and consistently executing proven strategies. It's like having a high-performance coach in your inbox. The newsletter provides exclusive sales insights, actionable strategies, and high-performance coaching. Read it here.
- SaaS Sales Unfiltered
SaaS Sales Unfiltered delivers unfiltered insights into the SaaS sales world from a veteran's perspective. Expect real talk on navigating job hunts, surviving company shake-ups, and tackling the unique challenges faced by people of color in tech sales.
It's like getting advice from a seasoned mentor over coffee – casual, honest, and packed with actionable wisdom. If you're craving a dose of reality in the often-glossy world of SaaS sales, this newsletter is a must-read. Find it here.
- The No-Sell Sales Pitch Playbook
Tired of aggressive sales tactics? Pete Cunningham and Rosie Gundelach's "The No-Sell Sales Pitch Playbook" offers a refreshing approach. They dive deep into non-salesy pitching, showing you how to win buy-in without selling out.
Learn to build unshakeable authority and disarm skeptics with your expert advice. This newsletter is a goldmine for sales and growth pros who want to build trust and credibility, ditching outdated sales techniques for good. Read it here.
That’s our list folks, real people doing valauble things in sales, growth, and automation.
If you found a new creator to follow, our job here is done. And if we missed someone you love?
DM our founder, Besnik Vrellaku. We’re always looking to shine a light on impactful voices.
And no, no one paid to be on this list. We just think they’re good.
Let’s give them the audience they deserve!
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